Date of Submittal:
Proposed Effective Date:
Approved by School of MGMT:
Approved by Univ. Senate:

01/05/04  
Spring, 2004
11/14/03 
  February 4, 2004

School of Management
Document No:
Contact Person:
Form 40 Needed:

MGMT-CC-03-04
J. Furdek
Yes

Subject:

Course description MGMT 422  International Marketing

Justification:

This course was approved and created several years ago but the course description is not officially on record.  This change is to correct the record.

Key Features:

This would be a "housekeeping" issue to correct official records.

Current:
MGMT 422 International Marketing
(Class 3 Cr. 3)
Prerequisite:  MGMT 324

(no course description)

Proposed:
MGMT 422 International Marketing
(Class 3 Cr. 3)

Prerequisite:  MGMT 324

This course explores the opportunities in global markets and examines the challenges of global marketing.  Emphasis is placed on the strategic implications of competition in the markets of various countries.

Impact on Students:

Provides complete catalog information.

Impact on Other Academic Units:

none

Impact on University Resources:

none

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